The previous post is embarrassingly full of errors: the Times’ website doesn’t normally have ads in that sidebar position or in a banner under the newspaper’s main logo. Still, as I said in my partial correction in the update to the post, the ad is impressive anyway. But in the interest of pushing incorrect information [...]
I captured the image above while watching a new PC/Mac ad from Apple on the New York Times home page this morning. Advertisers buy space like this in coordinated ways all the time. But for this ad, John Hodgman and Justin Long actually interact with the sign in a way that makes sense given their [...]
Facebook’s News Feed — the front-page stream of updates about my friends’ relationships, movie tastes and weekend plans — includes advertisements intended to be “more relevant and more interesting” to me, based on my interests and personal information. Since I’ve voluntarily provided Facebook with my name; age; location; book, movie and music tastes; and other [...]
When he isn’t analyzing cheerleader uniforms or insisting on the benefits of climate change for homeowners in upstate New York, professional contrarian Gregg Easterbrook sometimes writes clever things about football. His recap of last night’s Steelers-Dolphins game in today’s ESPN column is pretty weak, so I’m borrowing one of his conventions to describe it here. [...]
There’s a hole in the roof of my car that appears to have been made by a swiftly moving, cylindrical projectile with a diameter roughly equivalent to that of a ball-point pen. Naturally, I’m interested in the origin of the projectile — and the manner in which it was originally propelled — and I’m thankful [...]